Keracolor Fade Effect Color Fading Shampoo
SKU:42716

Keracolor Fade Effect Color Fading Shampoo

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Fade Effect is a sulfate-free fading shampoo that gently cleanses hair and scalp while fading out semi-permanent direct dyes. Bring down color intensity and instantly fades, dulls and help erase direct dye pigments.

How to use:

  1. Apply Fade Effect color removing shampoo to clean wet hair.
  2. Lather shampoo from roots to ends for 1-5 minutes gently working through the hair.
  3. Rinse thoroughly and follow with the Original Keracolor Clenditioner.
  4. Follow with Keracolor’s Color + Clenditioners for a new color change or with Purify Plus or Purify Plus Light for added strength, softness and shine.

Use 1–2 times a week to gently fade semi-permanent color, until desired level of fading is achieved*

*Results will vary based on your current shade, hair health and hair porosity

*For removing direct dyes only.